Spiderman Brand New Day
Definition
A pivotal 2008 Marvel Comics storyline in The Amazing Spider-Man series (issues #546-647), where Peter Parker's life is reset after a deal with Mephisto erases his marriage to Mary Jane Watson, ushering in fresh adventures, new villains like Mr. Negative, and romantic entanglements.
A pop culture reference to Spider-Man's 'fresh start' era, often debated by fans as either a bold reinvention or a controversial retcon that 'One More Day-ed' the hero's happily-ever-after.
Examples
After binge-reading Spider-Man, I declared my own 'spiderman brand new day' by dumping my web of bad habits and swinging into a gym membership.
Comic shop debates got heated: 'Spiderman Brand New Day was genius!' versus 'It Mephisto'd the marriage – fight me!'
Woke up single, gained mysterious powers, fought a goblin – must be living that spiderman brand new day vibe.
Therapist: 'Start fresh.' Me: 'Like spiderman brand new day?' Therapist: 'Sure, minus the demon deals and tights.'