Chipotle hockey jersey
Definition
A limited-edition hockey jersey produced by Chipotle Mexican Grill, released exclusively in small quantities (e.g., 75 units) through their Rewards Exchange during the NHL Stanley Cup Playoffs as part of promotional hype.
Informally, any hockey jersey worn by fans to Chipotle restaurants on specific playoff dates (like April 21 after 3 PM) to unlock a buy-one-get-one (BOGO) entrée deal, turning puck chasers into burrito bargain hunters.
Examples
I snagged one of the 75 limited-edition Chipotle hockey jerseys and now my burrito runs feel like Stanley Cup warm-ups.
Dust off your Chipotle hockey jersey today—after 3 PM, it's your golden ticket to BOGO bliss at the counter.
Wearing a Chipotle hockey jersey to playoffs? That's not just fandom; it's a spicy strategy for free guac on the side.
My roommate traded his vintage Bruins sweater for a Chipotle hockey jersey promo code—priorities, amirite?